[vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/1″][vc_column_text]The Pirelli Calendar started in 1963 and is a trade calendar published in limited amounts and given away to a select number of Pirelli customers and celebrities. Over the years a who’s who of photographers have had the honour of photographing some of the world most famous models at locations around the world including Terence Donovan, Brian Duffy, Herb Ritts, Richard Avedon and Mario Testino. For the 2016 calendar Pirelli enlisted US portrait photographer to the rich and famous, Annie Leibovitz who decided to take the theme and photos in a very different direction.
Unlike previous calendars, Leibovitz decided to feature proffesional women better known for their achievements in business, entertainment and the arts and photograph them in a studio environment. The reaction has been a positive one and Pirelli chairman Marco Tronchetti has commented that the new calendar “reflects contemporary society.”
Watch the Pirelli behind the scenes video below.[/vc_column_text][/vc_column][/vc_row][vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/1″][vc_raw_html]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[/vc_raw_html][/vc_column][/vc_row]